ZEPIC Powers Guest Experiences for 25 Boutique Hotels Across Multiple Countries

New York, Oct. 13, 2026 /CourierPR/ -- ZEPIC, a unified context and engagement platform for consumer brands, has expanded its reach to power guest experiences for more than 25 boutique hotels and hospitality groups, including Enthusiast Hotel Collection and Hotel Bayit, in over 10 countries across North America and the Caribbean.

This milestone reflects growing demand from hotels seeking to reclaim guest relationships from online travel agencies (OTAs) and build unforgettable guest experiences with a persistent context graph across every touchpoint, from Instagram discovery to in-stay preferences. The platform helps hotels capture and utilize first-party signals generated by guests, such as booking intent, preference data, and travel frequency, to target guests, influence bookings, boost ancillary revenue, and power a personal AI concierge that handles queries and service requests around the clock.

Enthusiast Hotel Collection, a portfolio of boutique hotels and experiential stays across North America and the Caribbean, consolidated four fragmented legacy platforms into ZEPIC and reports a 10x return on investment compared to its previous combined tools, along with a 5.4x higher revenue per 1,000 emails sent.

Hotels using ZEPIC typically replace their existing CRM outright, giving them one view of what is actually driving bookings and bringing guests back. Legacy CRMs force hotels to bend their guest, loyalty, booking, and service data into rigid, generic structures, then patch the gaps with workarounds. ZEPIC works the other way, building a persistent context graph around whatever matters most to the property, whether that's the guest, a loyalty member, a booking, or a service ticket, so the system reflects how the hotel operates rather than how a generic CRM was built.

ZEPIC also works alongside a hotel's existing tool stack, pulling data in and syncing context back out. For example, booking intent captured in ZEPIC can be passed along to the property management system (PMS). ZEPIC has native integrations with tools like Cloudbeds, HubSpot, and RMS Cloud to bring booking data into the context platform as-is.

Hotels then use context to build guest cohorts and orchestrate journeys based on actions, behaviors, attributes, frequency, or intent. Context is the one missing layer that helps put guest behavior and actions into perspective, and ZEPIC helps brands uncover the signals behind higher bookings, revenue drivers, and upsell opportunities, sharing a single source of truth across stakeholders.