Total Wine & More Calls for Regulation of Low-Dose THC Beverages

News related to:Total Wine & More · 3 min read
BETHESDA, Md., Nov. 11, 2026 /CourierPR/ -- Total Wine & More, the largest family-owned retailer of wine, spirits, and beer in the United States, is calling on Congress to regulate low-dose hemp-derived THC-infused beverages under the same system used for beer, wine, and spirits. The company, which operates more than 300 stores across 30-plus states, is urging Congress to act before the current deadline expires on December 11, when federal prohibition will take effect.
CEO Ryan Ross, speaking on behalf of the company and its nearly 300,000 customers, emphasized the need for responsible regulation. The company's customers, spanning every generation and background, are buying low-dose hemp-derived THC-infused beverages. According to the press release, the number of customers over the age of 60 buying these beverages is greater than those under the age of 30. This demographic diversity underscores the widespread interest in these products among responsible consumers.
A national poll of more than 2,001 registered voters, commissioned by Total Wine & More, found that 85% of Americans oppose a ban on these beverages. The survey, conducted by ChangeMakers Intelligence from October 30 to November 2, 2026, highlights the public's preference for regulated access over prohibition.
Ross, in his call for responsible regulation, highlighted the existing three-tier system established when Prohibition ended. The company supports the highest standard of compliance, including age-gated sales, product testing, potency limits, and the exclusive use of U.S.-grown hemp and naturally occurring Delta-9 THC in manufacturing. These safeguards would provide regulators with consistent enforcement tools and help adults make informed purchasing decisions.
Consumers who wish to support responsible regulation can visit Total Wine & More's campaign page. Total Wine & More, with its unmatched selection, deep team member expertise, operational excellence, and customer-first approach, continues to drive growth and innovation in the industry.
The company's CEO, Ryan Ross, is joining the conversation to speak up for his customers. The poll findings reflect a broad consensus among Americans, with 85% opposing a ban on these products. Total Wine & More's customers are calling for a regulatory framework that ensures safety and responsible consumption.
The three-tier system, established when Prohibition ended, has for more than 90 years enabled manufacturers, distributors, and retailers to share responsibility for selling alcohol legally and safely. Low-dose hemp-derived THC-infused beverages should be sold under the same system, by the same licensed, trusted retailers. Regulating these beverages like alcohol is the overwhelming preference of voters.
Total Wine & More's CEO Ryan Ross is calling for a regulatory framework that ensures safety and responsible consumption. The poll findings reflect a broad consensus among Americans, with 85% opposing a ban on these products. Total Wine & More's customers are calling for a regulatory framework that ensures safety and responsible consumption.
The company's CEO, Ryan Ross, is joining the conversation to speak up for his customers. The poll findings reflect a broad consensus among Americans, with 85% opposing a ban on these products. Total Wine & More's customers are calling for a regulatory framework that ensures safety and responsible consumption.
The three-tier system, established when Prohibition ended, has for more than 90 years enabled manufacturers, distributors, and retailers to share responsibility for selling alcohol legally and safely. Low-dose hemp-derived THC-infused beverages should be sold under the same system, by the same licensed, trusted retailers. Regulating these beverages like alcohol is the overwhelming preference of voters.
Total Wine & More's CEO Ryan Ross is calling for a regulatory framework that ensures safety and responsible consumption. The poll findings reflect a broad consensus among Americans, with 85% opposing a ban on these products. Total Wine & More's customers are calling for a regulatory framework that ensures safety and responsible consumption.