ubras Launches New International Collection with Innovative Bras
News related to:ubras · 1 min read
Beijing, China, Nov. 11, 2026 /CourierPR/ -- ubras, China’s leading intimate apparel brand, is set to launch its new International Collection this November. Since its founding in 2016, ubras has been dedicated to the principle that intimate wear should adapt to the body, rather than forcing the body to conform. This commitment to innovation and body positivity has driven the brand’s growth, with over 80 million global unit sales achieved via ubras.com.
A pioneer in smart-sizing technology since 2018, ubras has leveraged fabric innovation to create signature wire-free bras that fit A-D cup sizes. The brand’s seamless craftsmanship ensures a second-skin feel, and it has expanded its offerings to include a range of innovative pieces designed to empower women and enhance their comfort and confidence.
The new International Collection features three standout pieces: 1. A Crewneck T-Shirt crafted from butter-soft, high-stretch fabric. This versatile tee offers a smooth, seamless finish with gentle compression, making it perfect for everyday wear. 2. A Bandeau Bra that features detachable straps for multiple wearing styles. Fixed molded cups contour the chest, while a full-perimeter silicone grip ensures stability, providing a secure fit. 3. A Seamless Support Bra that uses a 360° jelly-like support structure to lift the bust. The pull-on smooth back and 3D molded cups with center separation reduce uniboob, ensuring a comfortable and flattering fit.
Bill, the Global Business Director of ubras, emphasized the brand’s commitment to innovation and comfort.
The International Collection will be available globally on ubras.com starting this November, marking a significant expansion of the brand’s global footprint.