Midea Expands Louisville Research Center by 400%
News related to:Midea America Corp · 2 min read
LOUISVILLE, Ky., Sept. 30, 2026 /CourierPR/ -- Midea America Corp. has significantly expanded its research and development capabilities with the opening of a new 157,000-square-foot research center in Louisville, Kentucky. This expansion marks a 400% increase in the center's footprint, adding 22 laboratories and other facilities designed to enhance collaboration and talent development.
The new MARC (Midea America Research Center) brings together consumer research, engineering, product development, and testing under one roof. This consolidation aims to deepen the company's understanding of U.S. consumers and develop home appliances that better meet their everyday needs. The expanded facility includes 127,000 square feet of additional space, a product showroom, an auditorium, and dedicated collaboration spaces.
Midea America Corp. has a long-standing presence in Louisville, having operated the MARC since 2015 with just one team member. Today, the center employs approximately 130 individuals, reflecting the company's commitment to fostering a robust research and innovation ecosystem in the region.
Midea America Corp. is a subsidiary of Midea Group, a Fortune 500 company renowned for its extensive global presence. With over 166,000 employees and a presence in more than 200 countries, Midea Group is dedicated to making life easier for millions around the globe. The company's lineup of products, ranging from kitchen appliances to air conditioners and floor care, is designed to be practical, dependable, and affordable.
The expansion of the MARC is part of Midea's ongoing efforts to innovate and improve home appliances. Notable innovations include the STRAWash Dishwasher with Total Tumbler Clean, the 50/50 Flex Upright Convertible Freezer, and the OneTouch AutoFill French Door Refrigerator. These products reflect Midea's focus on developing appliances that are both functional and user-friendly.
The expanded facility will provide Midea's teams with more opportunities to listen, learn, and turn unmet needs into thoughtful, innovative appliances that can make life at home a little easier.
The expansion of the MARC in Louisville is a testament to Midea's long-term investment in the region and its commitment to fostering a robust research and innovation ecosystem. As Midea continues to grow, the company remains focused on creating practical and reliable solutions that enhance the lives of consumers in the United States and beyond.