Jeff Finkelstein Discusses AI Testing in Podcast Episode
News related to:DesignRush · 1 min read
Miami, Florida, DesignRush has released Episode 153 of the DesignRush Podcast, featuring Jeff Finkelstein, founder of Customer Paradigm, a leading Boulder, Colorado-based digital agency. The podcast episode delves into the critical topic of how executives can effectively test whether an AI system solves a real business problem, handles operational failures, and creates enough value to justify further investment.
Jeff Finkelstein, the founder of Customer Paradigm, discussed the importance of beginning with problems that customers, employees, and leadership already recognize. He emphasized that many executives often treat AI as a shiny, new technology without focusing on what truly matters to the end customer.
In the episode, Finkelstein also addressed the challenges that arise when real-world conditions disrupt a controlled test. These include incorrect dates, failed API connections, weak warehouse Wi-Fi, and employees using the system in unexpected ways. "You want to plan for failure," he said.
Finkelstein explained that executives should assess several key factors before committing to a larger AI project. These include early, verifiable gains, such as time saved through AI-assisted coding; whether the company's data is ready for AI; privacy and security considerations; deployment decisions; and situations where human judgment remains necessary.
The episode is available on YouTube or Spotify for those interested in learning more about the practical applications of AI in business. DesignRush, a media platform and B2B marketplace connecting businesses with agencies through expert reviews, agency rankings, awards, industry insights, and curated agency recommendations for vetted projects, has released the podcast episode.
Jeff Finkelstein, the founder of Customer Paradigm, has a background that includes software engineering, eCommerce, automation, privacy, AI, and machine learning. He previously taught at Colorado State University and holds an MBA in Entrepreneurship & Technology Management from the University of Colorado Boulder.