Hublot Unveils Big Bang Original Soft Touch Collection

On September 1, 2026, luxury watchmaker Hublot unveiled a groundbreaking new version of its iconic Big Bang Original collection, introducing the Big Bang Original Soft Touch. This innovative timepiece represents a significant leap in both design and tactile experience, marking a new frontier in luxury watchmaking.

The Big Bang Original Soft Touch stands out with its unique texture, achieved through a proprietary composite material applied to the case, bezel, dial, and bracelet. Hublot’s innovative approach integrates a finely textured caucho (rubber) layer directly into the watch’s construction, creating a surface that is extraordinarily smooth to the touch. This tactile innovation is a departure from traditional coatings or surface treatments, offering a new form of material fabrication.

Two color variants, All Black and All Red, bring this new sensory experience to life. The All Black model continues the legacy of Hublot’s iconic mono-chromatic design, first introduced in 2006. By integrating the soft-touch material, All Black transforms from a visual statement into a sensory one. The All Red, inspired by Hublot’s vibrant red palette, further enhances this tactile innovation.

Under the hood, the Big Bang Original Soft Touch houses Hublot’s Unico chronograph caliber, a fully in-house developed movement that embodies the brand’s engineering prowess. The Unico movement, recognized for its patented innovations, offers a 72-hour power reserve and a unique H-shaped tungsten rotor, contributing to the watch’s exceptional performance and reliability.

The new watch combines the unmistakable architecture of the original Big Bang with contemporary refinement. Its titanium case, partially encased in the soft-touch caucho, features a carbon pattern dial, relief counters, and tonal bezel. The combination creates a layered, three-dimensional effect that enhances the watch’s visual appeal and identity.

Hublot’s commitment to innovation is evident in the All Black and All Red variants, which pay homage to past advancements in material science. The All Black model pays homage to the brand’s All Black concept, introduced in 2006, while the All Red celebrates the Red Ceramic collection, launched in 2018. Both models underscore Hublot’s ongoing quest to push the boundaries of luxury watchmaking.

The Big Bang Original Soft Touch collection is now available at selected Hublot boutiques and online at hublot.com. This release marks a significant milestone for Hublot, reinforcing its position as a leader in innovation and luxury horology.