DataOne Extends Market Coverage to 40 States

News related to:DataOne Software · 3 min read

BEVERLY, Mass., Oct. 19, 2026 /CourierPR/ -- DataOne Software, a leading provider of automotive data and software solutions, today announced the availability of Massachusetts vehicle registration and sales data within its Cross-Sell Reports market intelligence solutions for dealers. The addition of this data to Cross-Sell Reports marks a significant expansion of coverage to 40 states, bringing the total to 40 states and all sourced from official state DMV records.

The Cross-Sell Reports, including the Cross-Sell Interactive web interface, provide auto dealers with unparalleled insight into local market trends, giving them a competitive edge in reaching new customers and expanding market share. This latest addition to the Cross-Sell Reports suite of solutions is a testament to DataOne’s commitment to providing dealers with the most accurate and comprehensive market intelligence available.

As of today, Massachusetts dealers can now access a current, accurate view of new and used vehicle transactions within their market area. Localized data, presented in easy-to-interpret views, offers dealers an incredible advantage by allowing them to spot trends early and make informed decisions based on accurate market intelligence. The company is thrilled to be bringing this capability not only to Massachusetts dealers but also to dealerships in other New England states whose target markets cross into Massachusetts.

Since welcoming the Cross-Sell brand into DataOne earlier this year, the company has accelerated efforts to expand state coverage of vehicle registration and sales data. In addition to Massachusetts, Cross-Sell Reports recently added Mississippi, Kansas, and Georgia to its coverage.

Since the acquisition of Cross-Sell in 2026, DataOne has expanded its coverage to include 40 states, all sourced from official state DMV records. Each dealer subscription is configured to the dealer's unique market area and provides competitive market share analysis by dealership, make, and model, ZIP code-level heat mapping to identify buyer activity and emerging markets, inventory trend analysis to inform stocking decisions by segment and season, and interactive dashboards with drill-down reporting, all without the need for an analytics infrastructure.

DataOne Software, a premier automotive data source, provides the data and software solutions needed to power modern businesses across all segments of the automotive industry. The company’s comprehensive data solutions cover everything from VIN decoding and vehicle descriptions to specifications, optional equipment, and market pricing. With the acquisition of Cross-Sell, DataOne has expanded its product offering to include PII-free vehicle sales and registration data. Their high-quality solutions are delivered with industry-leading support, making them easy to integrate and scale.

Since welcoming the Cross-Sell brand into DataOne earlier this year, the company has accelerated efforts to expand state coverage of vehicle registration and sales data. In addition to Massachusetts, Cross-Sell Reports recently added Mississippi, Kansas, and Georgia to its coverage. The goal is to make DataOne the most accurate and comprehensive source of vehicle registration and sales data, however customers choose to use it. For a dealer, that might be a Cross-Sell Interactive dashboard tuned to their local market. For other customers looking to license the data, it might be multi-state data integrated directly into their own platforms. Every new state added makes both more valuable.

In addition to Cross-Sell Reports and Cross-Sell Interactive, DataOne offers Vehicle Registration and Sales Data for licensing via API or FTP data feed, with coverage configurable by state or region. For specific information about Cross-Sell Reports or Cross-Sell Interactive for dealers, visit Cross-Sell Reports.

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