Bond Attracts Over a Thousand Security Leaders at GSX 2026
News related to:Bond Co · 3 min read
Bond, Inc., the creator of the world’s first AI-powered Preventative Personal Security platform, drew over a thousand security leaders to its booth at the Global Security Exchange (GSX) 2026, held September 14-16 in Atlanta. The event, organized by ASIS International, is one of the world’s premier gatherings of security professionals, corporate security leaders, and innovators.
Over the course of 2.5 days, Bond’s booth received visitors from over 1,000 corporations and government agencies, many of whom expressed interest in the company’s services. The event marked Bond’s first major awareness and lead generation marketing campaign in five years, following its expansion of growth initiatives and listing on Nasdaq in February 2026. GSX represented a shift from narrowly-focused marketing efforts to a broader market awareness strategy targeting the early majority of the market.
During the multi-day event, Bond showcased its AI-powered Preventative Personal Security platform in an approximately 1,500-square-foot booth, featuring a theater where the company delivered live demonstrations. The platform extends personal security beyond traditional alert-based solutions by addressing situations before they escalate into emergencies.
Bond’s exhibit focused on the unique value of its service, including the Preventative Personal Security attributes that have enabled the company to be certified as a sole supplier by numerous government agencies. The company also highlighted the EY ROI report, which concludes that Bond saves between $180 and $280 per employee per year for corporations by reducing both the number and severity of security incidents, thereby lowering associated costs.
Doron Kempel, Founder and CEO of Bond, stated, “GSX provided an important opportunity to demonstrate Bond’s platform directly to many of the decision-makers responsible for protecting large employee and public populations. More than a thousand security professionals came to our booth. Inflection points in the adoption of a new category begin exactly this way. You cast a wide net, you meet a large number of decision-makers in a short period of time, you show them independent economic validation like our EY research, and a meaningful share of those conversations move forward.”
Kempel continued, “Our increased investment in growth is designed to not just increase the top of the funnel, but also to change three things at once: the share of meetings that convert to customers, the length of the sales cycle, and the size of each deal. GSX gave us evidence on all three in a single week. More than 50 organizations of 10,000 people or more expressed interest in Bond at this one conference alone. Revolutions require new technologies and new operating models, but they also require leaders who are willing to be early adopters, and we met many of them in Atlanta. We expect the opportunities generated at GSX to convert over the next 6 to 12 months in line with our enterprise and government sales cycles, and we intend to continue investing in the activities that put Bond in front of the people who make these decisions.”
Bond, Inc., headquartered in New York City, has invested more than $100 million to date in its technology, operations, and global expansion. The company offers personal security to more people than any other company globally, supporting over 1.25 million security service requests, including over 10,000 emergencies and life-saving interventions. Bond operates in 28 countries and growing, positioning itself as a new global standard for personal security and peace of mind.