WizCommerce Releases Benchmarks for Wholesalers to Measure E-commerce Performance
News related to:WizCommerce · 1 min read
SAN FRANCISCO, CA, Oct. 01, 2026 /CourierPR/ -- This report, which draws on anonymized order data from over 250 wholesalers and a survey of more than 100 brands across various categories, provides wholesalers with a set of benchmarks to measure their performance against peers.
The report covers several key areas, including how top wholesalers are using e-commerce to win accounts, the adoption and effectiveness of digital tools, and the role of product imagery and AI content in driving sales. According to the findings, wholesalers have invested heavily in e-commerce, but they lack a reliable set of benchmarks to gauge their performance. This report aims to fill that gap by offering real numbers and practical insights.
One of the report's key findings is the importance of e-commerce in the wholesale sector.
The report also highlights the adoption of sales technology and the impact of digital tools on wholesale operations.
Additionally, the report delves into the role of product imagery and AI content in shaping sales.
The report is now available for download on WizCommerce’s website, providing wholesalers with a valuable resource to assess their current performance and identify areas for improvement.
By offering these benchmarks, WizCommerce aims to help wholesalers navigate the complex landscape of e-commerce and digital tools, ensuring they can make informed decisions and stay competitive in the market.