WICE and Duchman Family Winery Partner for 2026 Formula 1 US Grand Prix at Circuit of The Americas

WICE and Duchman Family Winery have partnered for the 2026 Formula 1 US Grand Prix at Circuit of The Americas, bringing together two Texas brands with a shared commitment to local products, creative hospitality, and regional winemaking. The Circuit of The Americas (COTA) has selected WICE to provide an elevated dessert experience for VIP guests during the race weekend, featuring WICE wine ice cream, in collaboration with Duchman Winery, alongside an expanded selection of food and beverages.

The partnership expands WICE’s Texas Collection, a series of wine ice cream flavors created with regional wineries. The collection highlights Texas-grown fruit and the creativity of the state’s wine industry. Duchman Family Winery, founded in 2004 by Drs. Lisa and Stan Duchman, focuses on producing wines from Texas-grown fruit. Much of its production is sourced from the Texas High Plains American Viticultural Area. The winery is committed to quality, sustainability, and winemaking suited to the Texas climate.

WICE, a premium wine ice cream brand developed by using proprietary food-tech process that encapsulates the wine within the basic ice-cream mixture, creates frozen desserts that celebrate Texas wine, local agriculture, and regional collaboration. The Texas Collection features signature flavors developed with Texas wineries and vineyards. The collaboration also expands WICE’s Texas Collection, a series of wine ice cream and wine sorbet flavors created with regional wineries.

Duchman Family Winery, located in Driftwood, Texas, sources much of its fruit from the Texas High Plains American Viticultural Area and is committed to regional winemaking, sustainability, and hospitality. The collaboration with WICE and COTA for the 2026 Formula 1 US Grand Prix at Circuit of The Americas represents a new way for guests to experience Texas-grown products and the distinctive character of the region.

The Circuit of The Americas, a prominent international event, will offer guests a unique opportunity to enjoy WICE wine ice cream, a premium dessert that combines the rich flavors of Texas wine with the creamy texture of ice cream. The partnership will not only elevate the VIP experience but also promote the unique qualities of Texas wine and local agriculture.

Founded in 2004 by Drs. Lisa and Stan Duchman, Duchman Family Winery focuses on producing wines from Texas-grown fruit. The winery is committed to quality, sustainability, and winemaking suited to the Texas climate. The partnership with WICE and COTA for the 2026 Formula 1 US Grand Prix at Circuit of The Americas represents a new way for guests to experience Texas-grown products and the distinctive character of the region.