ViendoMovies marks 20 years of Spanish-language cinema in the U.S. and Puerto Rico

MIAMI, Sept. 3, 2026 /CourierPR/ -- ViendoMovies, a Spanish-language PayTV channel owned by SOMOSTV, celebrated its 20th anniversary in September 2026, marking a significant milestone in the history of Spanish-language cinema in the United States and Puerto Rico. The channel, which has been a cornerstone of the Hispanic entertainment market, has dedicated the month of September to reflecting on its impact and achievements.

Launched on September 5, 2006, ViendoMovies has been a daily purveyor of the best contemporary films produced in Spanish, broadcast 24 hours a day without commercial interruptions. The channel's extensive library includes high-definition films and first-window PayTV releases, offering viewers a unique and uninterrupted viewing experience. ViendoMovies has significantly contributed to the representation of Spanish-language cinema, especially from countries like Colombia, Chile, Peru, the Dominican Republic, Argentina, and Spain, alongside a robust presence of Mexican cinema, the largest contributor to the Latino community's film consumption.

The channel's commitment to quality is evident in its elegant on-air presence and high-quality graphic package, making it a go-to destination for cinema lovers. ViendoMovies includes closed captioning in both English and Spanish, ensuring accessibility for all viewers. Additionally, the channel covers major events in the world of Spanish-language cinema, such as the Oscars, Goya Awards, Ariel Awards, and various film festivals, including those in Huelva, San Sebastián, Miami, and Chicago.

In celebration of its 20-year journey, ViendoMovies has been recognized for its role in promoting and showcasing modern Spanish-language cinema. The channel's library offers regular premieres and genre or talent cycles, making it a vital promotional space for the industry. By including a significant offering of Video On Demand (VOD) titles, ViendoMovies ensures that subscribers can enjoy a wide range of films at their convenience.

Before the advent of ViendoMovies, Spanish-language cinema faced limited representation in the market, despite the strong production capacities of countries with well-developed film industries. The channel's programming has helped to support the growth and sustainability of the Spanish-language film industry, offering a balanced mix of content from various origins and genres.

In recognition of its contributions, ViendoMovies has been celebrated for its role in fostering integration and meeting the needs of the Hispanic community. According to the channel, the average Hispanic goes to the movies 3.3 times a year, compared to Asians (2.9) and Whites (2.3), and represents 24% of box office sales despite comprising only 19% of the population.

Luis Villanueva, President and CEO of SOMOS Group, expressed pride in the channel's achievements, stating, "Twenty years in such a competitive and dynamic market is an achievement worthy of celebration. Our team has established a position that is a source of pride for us, our clients, and our audience. We deliver a channel of the highest quality, competitive with the best, in the most developed television market."

To mark its anniversary and Hispanic Heritage Month, ViendoMovies has dedicated the month of September to showcasing productions from Mexico, including its Independence Day on September 16, celebrating the rich cultural heritage of the Hispanic community.

ViendoMovies continues to connect with its audience as a destination for enjoying the best films originally produced in Spanish, reinforcing its role as a premier channel for the Hispanic market in the United States and Puerto Rico.