Uptown Network Expands Artuzan with Events Feature
News related to:Uptown Network · 2 min read
NAPLES, Fla., Nov. 10, 2026 /CourierPR/ -- Uptown Network has expanded its Artuzan platform with a new feature called Events, designed to help restaurants, hotels, and private clubs deepen guest relationships and create additional revenue opportunities. This update arrives as hospitality businesses prepare for the Thanksgiving and holiday season.
WHAT: Uptown Network has introduced Events, a new feature within its Artuzan platform.
WHEN: The feature is now available for use.
WHERE: The Events feature can be accessed through the Uptown Manager app, allowing hospitality teams to create and manage gatherings.
WHO: Uptown Network, founded in 2010, develops technology for various hospitality settings, including restaurants, hotels, and private clubs. Nadine Hope Locher, the founder of Uptown Network, explains that the new capabilities help teams organize gatherings that strengthen guest relationships and create additional business opportunities.
HOW: Teams can draw on guest preferences and previous interactions to assemble relevant invitation lists and manage communications and attendance within the platform. The Events feature supports event planning across various guest groups, whether they are regular diners, first-time visitors, VIPs, or members of an established program. Shared guest profiles can contain preferences, celebrations, dining relationships, and other context, helping employees coordinate outreach, preparation, and follow-up.
VALUE: The Events feature builds on Uptown Network's Guest Experience Architecture (GeX), an approach that connects experiences, membership programs, media, and operations to forge lasting guest relationships. By integrating events, lockers, and home cellars, hospitality teams can stay part of guests' experiences and learn from them.
For example, a restaurant can invite guests based on their wine preferences and receive bottle purchase requests before, during, or after the gathering. Guests can add purchased bottles to private collections held at the restaurant through Collector's Reserve or track bottles at home through Uptown Cellar. The restaurant handles wine sales and fulfillment, while Uptown provides the technology connecting the event with ongoing guest experiences.
Youssef Oualidi, Director of Food & Beverage at LaPlaya Beach & Golf Resort in Naples, Florida, expressed excitement about the partnership with Artuzan, stating that the new capabilities will help the resort engage with members and guests, from Virtual Wine Lockers to enhanced digital storytelling around dining venues, events, and curated experiences.
For a demo of Events, visit: <youtu.