TrewUp Recognized as 2026 Inc. Power Partner Award Winner for Second Year
News related to:TrewUp LLC · 3 min read
DENVER, Oct. 20, 2026 /CourierPR/ -- TrewUp, a company that provides essential services to help entrepreneurs and businesses grow, has been recognized as a 2026 Inc. Power Partner Award winner for the second year in a row. This accolade places TrewUp among the leading B2B partners supporting businesses across the country.
The annual Inc. Power Partner Awards honor companies that have demonstrated a track record of helping businesses navigate the challenges of building and growing. TrewUp specializes in giving CPG Finance and Sales teams a clear, real-time view of their trade spend performance. By integrating deductions, distributor shipments, and trade data from partners like KeHE, UNFI, and Kroger into one platform, TrewUp helps brands act early, cut waste, and grow profitably.
Since its launch in 2022, TrewUp has processed over $1 billion in trade spend across KeHE, UNFI, and direct retailers. The company has deepened its partnership with KeHE and is expanding into trade promotion planning with TrewPlanning, giving brands a single platform for planning promotions and reconciling deductions. Its customers range from established names like Hain Celestial, Twinings, and JFC International to fast-growing brands like Javvy Coffee, which recovered more than $165K in deductions and now saves 12 hours every week. These teams make faster decisions, resolve deductions with confidence, and reinvest recovered dollars into trade that drives growth.
TrewUp's platform turns messy deductions and distributor shipment files into retailer-specific insights, enabling Sales and Finance teams to see what's driving trade ROI and act on it. Most teams are live within two weeks, providing a seamless integration for businesses to manage their trade spend efficiently.
This recognition underscores TrewUp's commitment to providing essential services that help businesses grow and succeed. The company's innovative approach to trade spend management has clearly resonated with its customers, leading to significant improvements in their operations and financial performance. Since launching in 2022, TrewUp has processed over $1 billion in trade spend, with its platform helping businesses gain clear visibility into their trade spend across distributors like KeHE and UNFI and retailers like Kroger. The platform's ability to turn complex data into actionable insights has made it a valuable tool for businesses looking to optimize their trade spend and drive growth.
In addition to its core platform, TrewUp has expanded its services to include trade promotion planning with TrewPlanning, providing brands with a comprehensive solution for managing their trade spend and promotional activities. This expansion has allowed TrewUp to offer a more holistic approach to trade spend management, helping businesses to not only track their spend but also plan and optimize their promotional activities.
The company's success is not limited to its financial performance. TrewUp has also seen significant adoption among its customer base, with brands like Javvy Coffee benefiting from the platform's capabilities. Javvy Coffee, a fast-growing brand, has recovered more than $165K in deductions and now saves 12 hours every week by using TrewUp's platform. This not only improves the efficiency of their operations but also allows them to reinvest the saved time and resources into other areas of their business.
TrewUp's commitment to innovation and customer success has been recognized by Inc. for the second year in a row, underscoring the company's dedication to providing the best possible solutions for its customers. The platform's ability to simplify and optimize trade spend management has made it a valuable asset for businesses looking to grow and succeed in today's competitive market.