Scalafai Expands Scalafai Studio for End-to-End Market Research
News related to:Scalafai · 2 min read
Austin, TEXAS, Sept. 29, 2026 /CourierPR/ -- Scalafai, an AI-native market research technology company based in Austin, has expanded its Scalafai Studio platform to streamline the entire research process, from survey design to final reporting. This move aims to significantly reduce the time and cost associated with market research, making it more accessible to a wider range of organizations.
The new capabilities of Scalafai Studio include a suite of sophisticated methods such as conjoint, MaxDiff, segmentation, TURF, and AI-moderated interviews. These tools enable researchers to address more complex business questions within a single, connected platform. The outputs generated by the platform are grounded in source data, ensuring that the insights are reliable and actionable.
According to Jeremy Antoniuk, the founder and CEO of Scalafai, the platform is designed to replace the fragmented stack of tools that currently dominate the market research industry.
Scalafai Studio automates the most labor-intensive and repetitive parts of the research workflow, allowing researchers to focus on framing the right questions, interpreting results, and advising stakeholders on what to do next. The platform supports advanced techniques such as segmentation, conjoint analysis, MaxDiff, and TURF analysis, which are essential for making informed business decisions.
Quality is a top priority for Scalafai, with more than 500 market research best practices embedded in its AI agents. The platform runs 60 discrete quality checks before, during, and after fieldwork, removing low-quality and fraudulent responses in real time without slowing down projects. Every output is traceable to its source data, helping to eliminate hallucinations and allowing researchers to verify findings before acting on them.
Scalafai is SOC 2 certified, with security and privacy built in as foundational platform features. The platform is available as DIY software or as a fully managed service, with no seats or licenses to purchase or fees tied to the number of survey completes like traditional software. Its intuitive credit system means clients pay only for the work the AI delivers.
The company claims that most teams receive their first finished report within days of kickoff, then choose whether to continue on an ad hoc basis or through an annual agreement. Scalafai Studio is currently in use with research agencies and enterprise brand teams, with researchers in the orchestrator's seat. The platform runs the mechanics, so researchers can focus on the strategic aspects of their work.
A boutique research agency that put Scalafai Studio to work on a concept test this summer reported that the platform was effortless to use and provided a high level of confidence mid-field.
At a global consumer goods company, the Shopper Insights Lead used Scalafai Studio-generated reports to prepare her team for retailer meetings.
Scalafai Studio is now available for researchers to try out at www.scalafai.com. The platform supports survey design in under 20 minutes, fielding through direct integrations with 36 sample providers, weighted tabulation with stat testing in about 90 seconds, and fully editable PowerPoint and Word reports in under 30 minutes.