Rowan, Nurse- Led Ear Piercing Studio, Opens at Grand Boulevard
Miramar Beach, Florida, September 1, 2026 (Newswire.com) - Grand Boulevard has welcomed Rowan, a nurse-led ear piercing studio, to its collection of retail and experiential offerings. The 534-square-foot studio, located at Suite L106, is the first Rowan location to open on the Gulf Coast.
Founded by Louisa Serene Schneider, Rowan is known for its commitment to safety, accessibility, and celebration in the world of ear piercing. With more than 100 studios across the United States, the brand has established itself as a leader in the industry by prioritizing medical expertise and customer care. Every piercing at Rowan is performed by licensed nurses and adheres to the Rowan Clinical Piercing Standard®, a stringent set of protocols designed to ensure a safe and precise experience for all ages.
The new Rowan studio at Grand Boulevard offers clients a variety of piercing methods, including a hand-pressurized device and a needle. Nurses provide personalized aftercare guidance for each placement, and the studio's jewelry lineup features hypoallergenic styles crafted from 14-karat solid gold, titanium, and sterling silver. The studio caters to clients of all ages, starting from 2 months old with the DTaP vaccination.
Jenny Taylor, general manager of Grand Boulevard, expressed excitement about Rowan's arrival. "Rowan is an exciting addition to The Boulevard," she said. "They've built something that combines real expertise with a genuinely celebratory experience. Whether it's a first piercing or a second, Rowan treats every visit as a milestone, and that's the kind of thoughtfulness our guests deserve."
Rowan's opening marks a growing trend at Grand Boulevard, which continues to expand its curated mix of retail, dining, and experiences. Recent additions include Warby Parker and Perla Baking Co., with Shades Bar & Grill set to open soon. Grand Boulevard, located in Miramar Beach, is Northwest Florida's premier Town Center and a vibrant mixed-use destination over 52 acres and more than 765,000 square feet of retail space.
The new Rowan studio offers the following details: - Location: Grand Boulevard, Suite L106, 585 Grand Blvd., Miramar Beach, Fla. 32550 - Piercing Methods: Hand-pressurized device and needle - Ages Served: 2 months old and up - Jewelry: 14-karat solid gold, titanium, and sterling silver; all hypoallergenic - Appointments: heyrowan.com; walk-ins welcome