Pivot Point Consulting Names Gwen Cantarera as Head of Marketing
News related to:Pivot Point Consulting · 1 min read
PANAMA CITY, Fla., Oct. 1, 2026 /CourierPR/ -- Pivot Point Consulting, a leading healthcare IT consulting firm, has appointed Gwen Cantarera as its new Head of Marketing. This move comes as the company aims to expand its market presence both domestically and internationally. Cantarera, a seasoned healthcare IT marketing professional, will lead the firm's marketing strategy, focusing on strengthening its market position and connecting clients with the necessary expertise and solutions.
Cantarera's background includes leading global marketing strategy for a portfolio of approximately 60 consulting services and reshaping the positioning around the key challenges facing healthcare technology leaders. Throughout her career, she has consistently translated complex healthcare technology and consulting capabilities into clear, relevant market strategies. Her experience spans across the U.S., Canada, and Europe, where she has held senior roles in marketing, client partnerships, and commercial operations at companies such as Nordic, Pursuit Healthcare Advisors, Leidos Health, and Vitalize Consulting Solutions.
In her new role, Cantarera will work closely with Pivot Point's leadership teams to align marketing strategy and execution with the firm's broader growth priorities.
Pivot Point Consulting, known for its Best in KLAS rankings, currently holds the top spot in Managed IT Services (2023-2026) and is consistently recognized as a top performer in various categories. These include #2 Best in KLAS: Technical Services (2026), Best in KLAS: Technical Services (2024), and #1 Best in KLAS: Overall IT Services Firm (2020). The firm's success is attributed to its ability to ignite possibility for healthcare organizations and partners, helping them navigate pivot points with Best in KLAS managed services, strategic advisory, and talent solutions. For more information, visit www.pivotpointconsulting.com.
The appointment of Cantarera underscores Pivot Point's commitment to enhancing its market presence and supporting continued growth. Her extensive experience and strategic acumen are expected to drive the firm's marketing efforts and contribute to its ongoing success in the healthcare IT consulting industry.