Pink Moflin Launches in the U.S

News related to:Casio America, Inc · 2 min read

JERSEY CITY, N.J., Oct. 14, 2026 /CourierPR/ -- Casio America, Inc. has launched Pink Moflin (PE-M11PK), the first new color in Japan in November 2024, the most frequent request from owners. Pink Moflin, introduced on September 4, 2026, features a soft pink color that is designed to evoke feelings of comfort, warmth, and calm. This new color joins the original gold and silver models and is now available for purchase at casio.com/us/moflin.

Pink Moflin, a furry smart companion from Casio America, Inc., has been designed to provide emotional comfort and companionship, much like a living creature. The device has the same personality capabilities as every Moflin, with its emotional algorithm capable of developing more than 4 million possible personality combinations based on how its owner interacts with it. Over its first 50 days, a Moflin learns the sound of its owner's voice, grows more expressive, and starts to show attachment. Since its launch, Moflin has surpassed 20,000 units sold in Japan.

The Pink Moflin is about the size of a small smartphone, measuring approximately 5.1 inches in length, 3.5 inches in width, and 7.1 inches in height. It weighs 9.2 ounces. The device is powered by a built-in lithium-ion battery with up to 5 hours of use, and the time to fully charge is about 3.5 hours in its included bed. Pink Moflin features touch, sound, light, accelerometer, and gyroscope sensors to interpret interactions. The device does not understand or record speech, and voice features are converted to non-identifiable data and stored on the device.

The MofLife app allows owners to check their Moflin's mood, name it, review a daily journal, and adjust volume on iOS and Android devices. The app is included in the box with the Moflin, along with a charging bed, USB AC adapter, USB-C cable, and a quick start guide, all of which come with a one-year warranty.

Casio America, Inc. has announced that Pink Moflin (PE-M11PK) is available starting October 1, 2026, for $429 at casio.com/us/moflin. The company has emphasized that Pink Moflin is a response to the frequent requests from its Japanese customers, who have been asking for a pink version of the device.

Casio America, Inc. is a company that specializes in consumer goods and retail, and the release of Pink Moflin is a significant addition to its product line. The device is designed to support, reassure, and grow with its owners through everyday moments, and it is a perfect companion for people who love animals but cannot keep a pet. The device is available for purchase at casio.com/us/moflin.

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