Performance Golf Names New CEO as Founder Focused on Innovation
News related to:Performance Golf · 2 min read
FORT LAUDERDALE, Fla., Oct. 22, 2026 /CourierPR/ -- Performance Golf, a leading game improvement ecosystem, has announced a significant leadership transition. Todd Brown, a seasoned entrepreneur and marketing coach, has been appointed as the new CEO. Brixton Albert, the company's founder, will step down from the CEO role to focus on product innovation and strategic partnerships. Albert, who has led the company since its founding in 2016, has helped more than 1.4 million golfers improve their game.
Brown, known for his work in direct response marketing and customer acquisition, has been closely associated with Performance Golf for over eight years. He began consulting Albert on marketing campaigns and has since played a key role in the company's growth.
The company's growth has been fueled by the increasing interest in golf, with over 48 million Americans now participating in the sport, a 41% increase since 2019. Performance Golf has capitalized on this trend by developing a comprehensive game improvement platform that includes the PG1 mobile app, live instruction, training aids, supplements, and innovative golf equipment. The company's offerings are designed to address the individual swing and scoring challenges of golfers, regardless of their skill level or experience.
Performance Golf has recently released a wide array of innovative products, including the AI-powered PG1 mobile app (with real-time, personalized swing video feedback and a treasury of prescribed video lessons from the game's top teachers), the breakthrough RS1 Putter, which positions more than 75 percent of the head weight in front of the shaft axis for a more stable and square stroke, and the Lil' Legends golf training system for toddlers, which makes properly learning golf more intuitive, playful, and rewarding.
Albert and Brown are optimistic about the future of Performance Golf.
The company's ecosystem gives players convenient access to the equipment, coaching, and game-improvement tools they need to build confidence, improve their performance, and stay engaged with the game. With the foundation in place and millions more golfers looking for ways to improve, Performance Golf is entering its next phase of growth. The company is well-positioned to reach millions more as participation soars. The Performance Golf experience will become more personalized, connected, and motivating to the golfer, routinely meeting them where they are in their game, their practice schedule, their goals, and their big miss at the time. Golfers will notice that we're delivering a more dialed-in user experience."
Brown and Albert plan to strengthen the Performance Golf brand's position in the marketplace while keeping and refining the marketing efficiencies that built the company.
Performance Golf has recently released a wide array of innovative products, including the AI-powered PG1 mobile app (with real-time, personalized swing video feedback and a treasury of prescribed video lessons from the game's top teachers), the breakthrough RS1 Putter, which positions more than 75 percent of the head weight in front of the shaft axis for a more stable and square stroke, and the Lil' Legends golf training system for toddlers, which makes properly learning golf more intuitive, playful, and rewarding.