Peoplevine Secures Multi-Million-Dollar Investment for AI-Powered Hospitality Growth

Peoplevine, the Guest & Member Experience CRM for hospitality, has secured a multi-million-dollar growth investment from Recurring Capital Partners. This funding will accelerate the company’s AI roadmap, payments infrastructure, and global expansion into private clubs and luxury hospitality.

For more than 12 years, Peoplevine has been helping hospitality operators in over 20 countries deepen guest and member relationships through its living profile, which connects identity, membership, preferences, payments, reservations, visits, and experiences to make hospitality more personal. The investment will enable Peoplevine to enhance its AI capabilities, making the depth of guest and member context within its platform more accessible and actionable for operators.

"For more than 12 years, our technology has helped clients build those relationships, and the living profile gives operators that memory at scale. AI gives us an entirely new way to unlock it. This investment allows us to accelerate that vision and help our customers create more personal, more intelligent hospitality around the world."

The investment will also support Peoplevine’s continued international expansion, extending the company’s platform and support capabilities to private clubs and luxury hospitality operators in new global markets. "It's to make the depth already inside Peoplevine more accessible and actionable. When intelligence can securely reason across the living profile, operators can move from searching for information to understanding what matters, identifying opportunities, and taking action. We're building toward a system of identity and intelligence that puts the full context of the guest and member relationship to work."

Recurring Capital Partners, a firm that provides growth capital to SaaS technology companies, sees Peoplevine as a high-growth, capital-efficient company led by a proven management team.

Peoplevine's Guest & Member Experience CRM is purpose-built for private clubs, hotels, resorts, stadiums, restaurants, and other membership-driven hospitality businesses. The company helps operators acquire, check in, engage, retain, and grow guest and member relationships through a connected living profile that brings together identity, membership, engagement, transactions, and experiences.