PC® Nutrition First Reformulates Dry Dog and Cat Food for Grocery Convenience

News fromCourierPR · 2 min read
BRAMPTON, Ontario, Oct. 07, 2026 /CourierPR/ -- PC® Nutrition First, a product line from Loblaw, has made a significant move in the pet food market by reformulating its PC® Nutrition First® dry dog and cat food. This new formulation aims to bridge the gap between the grocery aisle and specialty pet stores, offering pet owners a convenient and affordable option that aligns with their values.
The reformulated PC® Nutrition First® dry dog and cat food is now available in the grocery aisle, priced up to 40% less per 100g than comparable dry dog and cat foods at pet specialty retailers. This price advantage makes it easier for pet owners to feed their pets without the need for an extra family errand. The product line is designed to cater to a wide range of pet needs, including different life stages, breeds, sizes, and nutritional requirements.
Every PC® Nutrition First® dry dog and cat food recipe is veterinarian-formulated, with real meat as the first ingredient. The recipes are carefully crafted to support energy, healthy digestion, building blocks for strength, and a healthy coat. Additionally, the formulations are free from artificial flavours, synthetic colours, animal by-products, corn, wheat, or soy. This commitment to quality and transparency is evident in the range of options available, which include grain-free choices, everyday digestive health support, cognitive health support, and specially formulated recipes for sensitive stomachs, skin and coat care, weight management, and oral care.
April Preston, Senior Vice President Control Brand, Product Management & Innovation at Loblaw, emphasized the importance of quality and convenience in pet care.
Loblaw, Canada’s food and pharmacy leader, operates a vast network of stores, with more than 2,800 locations, including full-service pharmacies at nearly 1,400 Shoppers Drug Mart® and Pharmaprix® locations and in close to 500 grocery stores. PC Financial® services are also available, making it easier for pet owners to manage their finances while taking care of their pets. The PC® Nutrition First® portfolio offers a variety of recipes, ensuring that pet owners can find the right choice for their pets, whether they have a new puppy, a small dog with a big personality, or a cat with very particular preferences.