Orange Underwriters Exceeds Agency Goals in Florida

Orange Underwriters, LLC DBA Orange Insurance Services, a technology-driven managing general agency specializing in Florida non-standard personal automobile insurance, today announced the commencement of policy writing in the state, marking a significant milestone in the company's transition from development and market launch to active insurance operations. The company has exceeded its original appointment goals for independent agency distribution, with active appointments exceeding 150 agencies, a figure that was initially targeted to reach 75 to 100 during its first month of operations.

The company has secured commitments from 50 independent insurance agencies before writing its first policy, achieving its original launch objective ahead of schedule. Since beginning operations, Orange has continued expanding its distribution network, exceeding its initial agency appointment goals with active appointments exceeding 150 agencies. Management believes the early response from agents reflects demand among Florida independent agents for additional non-standard automobile insurance capacity, competitive products, responsive service, and technology designed to simplify quoting and policy servicing.

Orange has also secured reinsurance capacity designed to support up to $25 million of premium during its first year of operations, with additional capacity anticipated as the business grows. The company has established a fronting carrier relationship, providing the admitted insurance paper and regulatory infrastructure supporting the Orange program, while Orange is responsible for underwriting, distribution, claims, and program management. Orange has simultaneously continued building the infrastructure necessary to support growth, including underwriting operations, claims management, regulatory and legal capabilities, agency support, and technology-driven policy administration.

The company has assembled a Strategic Advisory Board with experience across underwriting, distribution, reinsurance, capital markets, regulatory matters, and insurance operations. Together, management believes these milestones have established the core infrastructure necessary to transition Orange from an insurance startup into a scalable operating managing general agency (MGA).

With policies now being written and its agency network continuing to expand, Orange's focus is shifting toward increasing policy production while maintaining underwriting discipline. The company's strategy is to identify attractive segments of Florida's non-standard automobile insurance market where disciplined pricing, experienced underwriting, and modern technology can create opportunities for profitable growth. Orange's technology-enabled operating model is designed to improve efficiency throughout the insurance lifecycle, including quoting, underwriting, policy administration, billing, claims, and communication with independent agents.

With its active appointments exceeding 150 agencies, Orange is well-positioned to continue its growth trajectory and capitalize on the growing demand for non-standard automobile insurance in Florida. The company's commitment to quality, competitive products, responsive service, and modern technology is expected to position it as a valuable partner for independent agents and policyholders alike.