Opal Cremation Named Finalist for 2026 BBB Torch Awards for Ethics

Opal Cremation, a Southern California-based provider of direct cremation and personalized memorial services, has been named a finalist for the 2026 BBB Torch Awards for Ethics. This recognition comes after a year of accolades for the company's commitment to ethics, innovation, and customer service.

Founded in Southern California, Opal Cremation offers a range of services, including direct cremation and personalized memorial options such as memorial diamonds, parting stones, and sea scattering services. The company aims to help families honor their loved ones in meaningful ways.

The BBB Torch Awards for Ethics, presented by BBB Serving the Pacific Southwest, honor businesses that demonstrate integrity, trust, and ethical leadership in their relationships with customers, employees, and communities. The awards are not based on sales performance or growth metrics but rather on a sustained, verifiable commitment to ethical business practices, including honest advertising, transparent pricing, and fair treatment of customers and employees.

For Opal Cremation, the recognition reflects a broader philosophy: that trust, not just service, is the foundation of the work the company does with families across Southern California. Troy Centazzo, Founder and CEO of Opal Cremation, stated, "Being named a finalist for the BBB Torch Awards for Ethics means more to us than any other recognition we could receive. This industry deals with families at their most vulnerable, and honesty and transparency aren't optional, they're the whole job. That's the standard we hold ourselves to every single day, award or no award."

In addition to the BBB Torch Award, Opal Cremation has received other recognitions for its innovative approach and customer satisfaction. The company was awarded the Corporate LiveWire Award for Innovation and Excellence, recognizing its efforts to modernize the cremation industry. It also received a BizRate Award for outstanding customer satisfaction based on real customer feedback. These recognitions follow a 2024 Quality Business Award for maintaining a quality rating above 95%.

Opal Cremation currently holds a 4.9-star rating on Google and a 4.7-star rating on Yelp, as of September 2026. The company provides cremation and personalized aftercare services to families throughout Los Angeles, Orange County, and San Diego.

The BBB Torch Awards for Ethics ceremony will take place on Thursday, October 29, 2026, at 11:00 a.m. at the Hilton Irvine, Crystal Ballroom, 18800 MacArthur Blvd., Irvine, CA 92612.