Nina Launches Free Tools to Boost AI Visibility for Websites

News related to:Nina · 2 min read

Nina, a content service for small and mid-sized businesses, has launched four free tools aimed at helping website owners gauge their site's visibility and readability to artificial intelligence systems. The tools are designed to ensure that businesses are prepared for the increasing reliance on AI for content recommendations and search results.

The first tool, the AI Crawler Check, was released on October 30. This tool tests whether nine AI and search crawlers, including those behind ChatGPT, Perplexity, and Google, can access a site. It generates an `llms.txt` file, providing insights into the site's accessibility to AI systems.

On November 2, the Blog Post Grader was introduced. This tool scores a post out of 100 based on 14 specific checks, such as answering the question in the first paragraph, sections that stand on their own, specific facts, cited sources, a named author, dates, and schema. It can grade a single post, a whole blog, or an unpublished draft, and even compare two posts. According to Nina, a test of 27 recent blog posts it wrote for nine clients resulted in an average score of 88 out of 100. A benchmark of 76 published blog posts from 28 other sites averaged 73. The comparison reflects the structural quality of the posts against the grader's checks, not their search rankings or AI citations.

The Visibility Check, launched on October 28, is a short quiz and report that shows how a brand appears in AI answers compared to its competitors. This tool helps owners and marketing managers understand their site's presence in AI-driven search results.

Lastly, the Site Page Check, which was released on November 3, grades home, about, product, collection, service, and location pages. Each page type is evaluated using a separate rubric. These tools are available under the Resources menu on trynina.co.

Wesley Donahoe, co-founder of Nina, emphasized the importance of these tools for small business owners and marketing managers.

These tools offer a quick baseline for marketing managers and founders to determine which pages and posts are ready for AI answers and which need work first. They provide a way to ensure that businesses are not left behind as AI continues to play an increasingly significant role in online content and recommendations.

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