Johnnie Walker Reveals Limited Edition Sabrina Carpenter Bottle Design
News related to:Johnnie Walker · 2 min read
Johnnie Walker, the world's leading Scotch whisky brand, has unveiled a new limited edition bottle design inspired by GRAMMY Award-winning artist Sabrina Carpenter. This latest collaboration, part of an ongoing partnership between the whisky maker and Carpenter, aims to celebrate bold creativity and progress through a collectible bottle that blends Sabrina's signature style with the timeless character of Johnnie Walker Black Label.
The new bottle design, which will be available in 70cl and 75cl formats, features details inspired by Carpenter's new album, "Man's Best Friend." From a bespoke Sabrina blue colorway to playful dog paw motifs, the bottle encapsulates the confident, unapologetic vibe of the album. The design marks the latest chapter in Johnnie Walker and Carpenter's multi-year collaboration, which began with the launch of Carpenter's acclaimed album and continued with a global campaign that introduced her signature Johnnie Walker serve, the Go Go Highball.
"Carpenter's music and artistry have always been about storytelling and pushing boundaries," said Johnnie Walker, noting the importance of the collaboration. "This bottle is a reflection of Sabrina's unique vision and her commitment to sharing her creativity with the world."
The limited-edition bottle will be available in Great Britain starting now, with plans to roll out across additional markets including Mexico, India, selected European and Asian Pacific countries. The recommended retail price aligns with that of Johnnie Walker Black Label, reflecting the brand's commitment to offering premium experiences to its discerning consumers.
"Sabrina Carpenter is an incredible artist, and I am thrilled to see her creative vision come to life in this bottle," said Carpenter. "I love telling stories beyond just music, and getting to put my own spin on something as iconic as the Johnnie Walker Black Label bottle was such a fun challenge."
The partnership between Johnnie Walker and Carpenter, announced in August 2026, has already seen the release of the "Go Go Highball" cocktail, which was introduced during the final leg of Carpenter's Short n' Sweet Tour. This new bottle design extends the story of their collaboration, offering fans another way to celebrate the fusion of music and whisky.
Johnnie Walker's commitment to music as a platform for creativity and culture is evident in this partnership. The brand's range of award-winning whiskies, including Johnnie Walker Red Label, Black Label, Gold Label Reserve, and Blue Label, continues to resonate with consumers worldwide, with over 22 million cases sold annually.
"This limited edition bottle is not just a product," said Diageo, the parent company of Johnnie Walker. "It's a statement of our shared belief in progress and the power of creativity. We are excited to see how this collaboration will continue to evolve and inspire our fans."
The new bottle design is a testament to the enduring partnership between Johnnie Walker and Sabrina Carpenter, bringing together their shared vision for a brighter, more creative future.