Jack Link's Launches Grass-Fed Beef and Mini Stick Multipacks

MINONG, Wis., Sept. 28, 2026 /CourierPR/ -- Jack Link's, the world's leading meat snack brand, has expanded its product lineup with the introduction of new Grass-Fed & Finished Beef Stick Multipacks and LiL' Links Mini Stick Multipacks. These new offerings aim to provide families with more sticks in every pack, while maintaining the same premium grass-fed protein content as competitors, but at a more accessible price.

The new Grass-Fed & Finished Beef Stick Multipacks come in 10-count packs and are available in Original, Teriyaki, and Jalapeño flavors. Each 0.92-ounce stick delivers 8 grams of protein, ensuring that consumers get the same high-quality protein-to-ounce ratio as other leading brands. According to the company, these multipacks are priced roughly 20% lower than many well-known competitors, making premium protein more accessible for everyday families.

LiL' Links Mini Stick Multipacks, designed for busy families and snackers of all ages, are also part of the new lineup. Available in Grass-Fed Beef and Antibiotic-Free Turkey, these multipacks come in 3 and 6-count options. Each stick delivers 5-6 grams of protein with no added sugar, MSG, or nitrates/nitrites. The mini sticks are particularly convenient for on-the-go snacking, fitting seamlessly into lunchboxes, pantries, and road trips.

Jack Link's is positioning these new products as part of a broader strategy to meet the growing demand for high-quality, portable snacks. The company notes that 61% of consumers would choose meat as their primary source of protein, and 58% trust meat snacks more than protein shakes or bars for their health benefits. By offering these new options, Jack Link's is addressing the market's need for nutritious, affordable, and convenient snacking solutions.

Since 1985, Link Snacks, the parent company of Jack Link's, has grown into a global powerhouse in protein snacking. The company operates facilities across 11 countries, all united by a commitment to delivering premium protein snacks in a variety of flavors, sizes, and formats. With the launch of these new products, Jack Link's continues to uphold its mission of crafting awesome snacks that raise the bar for the entire industry, ensuring that real protein fuels real people.