Halloween Hair Trends Revealed by Bleach London

This Halloween, hair is taking center stage as the ultimate costume. According to the experts at Bleach London, hair color, shape, and scale are being used to create characters that are sure to turn heads. The founder and creative director of Bleach London, Alex Brownsell, shares insights into the trending looks for the upcoming Halloween season.

Brownsell, known for her creativity and innovation, has been a fixture at the legendary East London Halloween party, Tinaween, for years. From dressing as Dolly Parton in 2012 to crafting elaborate wigs for characters like drag mermaids and zombie Steps, Brownsell has a history of pushing the boundaries of hair transformation. This year, she advises that hair color can be the key to creating memorable Halloween looks.

For those looking to make a statement, Brownsell suggests several color trends to consider. Red hues, reminiscent of characters like Sadie Sink’s Jean Grey, Starfire’s auburn, and Kim Possible’s copper, are popular. Vivid colors such as Monster High pink, K-Pop Demon Hunters’ Rumi purple, and Mira’s rose gold, contrasted with the mint green and pastel blue of their Saja Boys counterparts, offer a bold and eye-catching option. For those who prefer a more monochromatic look, Obsession’s freaky Nikki in black and Devil Wears Prada’s Miranda Priestly in silver provide striking choices.

Brownsell also recommends teaming up with friends to create unique looks. For instance, a combination of Martin Scorsese and John Cale’s white with Marc Jacobs’ black can recreate Charli XCX’s iconic Music Fashion Film cover. Wigs are also a key component of the Halloween hair trend. Brownsell points to Auntie Gladys from Weapons, with her instantly recognizable bright orange fringe, and Erling Haaland, whose full World Cup Viking length with an added undercut is sure to draw attention. Additionally, Alysa Liu, the Olympic figure skater who sparked a wave of 2000s raccoon-stripe and chunk-highlight nostalgia with her DIY three-ring halo hair, is a notable inspiration.

For those who prefer a simpler approach, Bleach London offers temporary color classics like the Big Pink, Tangerine Dream, and I Saw Red. For a look that will last beyond the Halloween season, the company’s No Bleach permanent colors, such as Vivid Berry, Vivid Copper, and Cherry Cola, are available for light or dark hair without the need for bleach. These shades are described as “scarily good.”

With her extensive experience and creativity, Brownsell is well-positioned to guide Halloween enthusiasts in creating unforgettable looks.