Groupon Launches AI Builder Pack for Independent Developers

Groupon has expanded its platform to include a new AI Builder Pack, allowing independent developers and AI agents to create websites, apps, or agents that feature Groupon deals. This move reflects the company's belief that the future of local commerce will be increasingly AI-driven.

The AI Builder Pack is designed to enable anyone, from students to community organizers, to build digital solutions that can curate and sell Groupon deals. According to Dusan Senkypl, CEO of Groupon, the company is preparing for a new era where personal AI agents will play a significant role in how consumers discover and purchase local experiences.

Senkypl stated, "The last several weeks have shown us that we are approaching the next inflection point in AI: the rise of personal AI agents. At Groupon, our mission is to get people offline, and we believe that agents will become the dominant pathway by which people discover, compare, and buy local experiences."

Groupon has already integrated its platform into popular AI tools such as ChatGPT and Claude, making it accessible to a broader audience. The company is now opening its platform to a wider range of builders, who can filter Groupon's deal catalog by category and location to tailor their offerings to specific audiences.

Marie Havlikova, Chief Product Officer at Groupon, explained, "Developers have been asking for a cleaner way to work with local inventory. The AI Builder Pack gives them the deals, the filtering, and the checkout in one place, so they can focus on the experience they want to create rather than the technical details."

The AI Builder Pack is part of Groupon's broader strategy to support the local economy by enabling more people to create digital solutions that connect consumers with local businesses. The company is preparing the platform for public access, with an expected launch date in October. Interested builders can join the waitlist now at groupon.com/hubs/ai-builder-pack.

Groupon's mission is to get people offline through high-quality local experiences at unbeatable value. By opening its platform to a new generation of builders and AI agents, the company aims to create more routes for people to engage with local businesses and support the local economy.