Giftify Cuts Customer Service Response Times by Over 90% with AI

SCHAUMBURG, IL, Oct. 01, 2026 /CourierPR/ -- Giftify, Inc., the owner and operator of CardCash.com and Restaurant.com, has significantly improved its customer service operations by leveraging AI-powered tools, cutting average response times by more than 90% across a support operation that handles approximately 5,000 tickets per month, without increasing overall staffing costs.

CardCash, a subsidiary of Giftify, has implemented a dynamic AI system that helps gather the necessary information before a customer inquiry reaches the support team. This system reviews each request, identifies missing information, and prompts the customer for relevant details. It can also retrieve available account or support information and help route the inquiry to the appropriate team. These measures have streamlined the customer service process, reducing unnecessary back-and-forth between customers and agents and allowing the support team to address issues more quickly.

The improvements were led by Abe Nojowitz, Vice President of Operations at CardCash. Nojowitz and his team also reallocated existing customer service staffing across the week to match customer demand, preventing backlogs and evening out agent workload without adding headcount. Additionally, CardCash carved out dedicated time for agents to follow up on unresolved inquiries, ensuring that open issues keep moving toward resolution instead of being overtaken by new requests. The company also completed a comprehensive review of its customer service macros, responses, and templates for accuracy, consistency, and efficiency.

Ketan Thakker, President and CEO of Giftify, Inc., emphasized the company's ongoing commitment to leveraging AI and other technologies to enhance operational efficiency.

Giftify, Inc. operates in the incentive and rewards industry, focusing on retail, dining, and entertainment experiences. CardCash.com is a leading secondary gift card exchange platform, allowing consumers and retailers to realize value by buying and selling gift cards from over 1,100 retailers. Restaurant.com is the nation’s largest restaurant-focused digital deals brand, offering thousands of dining, retail, and entertainment deal options nationwide at over 184,000 restaurants and retailers.

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected. These risks and uncertainties include, but are not limited to: changes in consumer spending patterns; competition in the gift card and restaurant deals markets; the Company’s ability to maintain and expand relationships with merchants and corporate clients; the Company’s ability to achieve and maintain profitability; the Company’s liquidity and ability to raise additional capital; general economic conditions; and other risks detailed in the Company’s filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K and Quarterly Reports on Form 10-Q.