Digital Science and Sunmedia Partner to Enhance Research Impact Reporting in Japan

Digital Science, a leading technology company serving stakeholders across the research ecosystem, has partnered with Sunmedia, a Tokyo-based scholarly information company, to enhance the understanding of research impact for Japan's medical affairs teams. This collaboration aims to provide customized, narrative-driven reports using Digital Science’s Dimensions and Altmetric data, helping medical affairs teams demonstrate the real-world outcomes of their research and independent medical education (IME) activities.

Sunmedia, established in 1964, has been a key player in the Japanese scientific community for over six decades. The company serves around 2,000 corporate customers, with a strong focus on the pharmaceutical sector, including most major pharma companies in Japan.

Under the partnership, Sunmedia will develop customized, narrative-driven reports using Digital Science's Dimensions and Altmetric data. These reports will help medical affairs teams understand the impact of their work, including how much attention their research and IME activities receive and the sentiment regarding those activities. This understanding will feed directly into publication strategy, allowing teams to refine their approaches and better align their efforts with organizational goals.

The reports generated through this collaboration will be crucial for evaluating the real-world outcomes of research and IME activities. They will provide medical affairs teams with a comprehensive view of their impact, enabling them to make data-driven decisions and communicate the value of their work more effectively. With this partnership, Digital Science and Sunmedia aim to bridge the gap in understanding the impact of research in the Japanese medical affairs landscape, providing a robust framework for evaluating and enhancing the effectiveness of research and educational initiatives.

The partnership is part of a broader effort by Digital Science to support stakeholders across the research ecosystem. By leveraging its expertise in data analytics and Altmetric insights, Digital Science is helping to drive transparency and accountability in the research and medical affairs communities. Sunmedia, with its deep local market knowledge and trusted strategic partnerships, is well-positioned to deliver these insights to a wide range of corporate customers in Japan.

The collaboration between Digital Science and Sunmedia is expected to have a significant impact on the way medical affairs teams in Japan approach research and education. By providing clear, actionable insights, the partnership aims to enhance the visibility and impact of research activities, ultimately contributing to better patient outcomes and more effective healthcare practices.