Deloitte Launches FastForward™ for Life Sciences CRM Solution

News related to:Deloitte · 2 min read

Deloitte, a global professional services network, has launched a new offering designed to accelerate the digital transformation of mid-sized life sciences organizations. Dubbed FastForward™ for Life Sciences, this initiative leverages Deloitte's strategic alliance with Salesforce to provide a pre-configured, compliant, and ready-to-use customer relationship management (CRM) solution.

The new offering is tailored to help mid-sized life sciences organizations modernize their operations more quickly and efficiently. According to Pete Lyons, vice chair and U.S. life sciences leader at Deloitte Consulting LLP, the solution addresses a common frustration among clients: the time and effort required to update CRM systems.

FastForward™ for Life Sciences is built on Deloitte's broader FastForward™ approach for Salesforce, which is designed to help mid-sized organizations accelerate value through pre-built assets, deep industry experience, and AI and data capabilities. The solution is 70-90% preconfigured, allowing organizations to roll out their transformations within four to six months, which is twice as fast as traditional, heavily customized approaches.

The offering includes a portfolio of services, accelerators, and a pre-configured Converge™ by Deloitte solution, providing enterprise-grade CRM capability. It focuses on modernizing operations across field engagement, health care professional engagement, territories, sampling, medical science liaison workflows, compliance controls, and data-driven customer insights.

Nico Kleyn, Life Sciences leader at Deloitte EMEA, emphasized the importance of compliance and privacy by design.

The solution is informed by Deloitte's IndustryAdvantage™ approach, which draws on the firm's industry-specific insights, specialized capabilities, and experience with life sciences transformation. This ensures that modernization efforts are focused where they matter most.

Cahba Kingwood, Senior Vice President of the Global Life Sciences Acceleration Hub at Salesforce, highlighted the consistency and governance framework provided by Salesforce. "Salesforce sets the governance framework and quality bar that every certified partner utilizes with our accelerated life sciences program. That consistency is what makes implementations catch risk early, no matter who's leading delivery," she noted.

Joe Ferraro, SVP & GM of Agentforce Life Sciences at Salesforce, underscored the collaboration's benefits for mid-sized life sciences organizations.

According to Deloitte, the FastForward™ for Life Sciences offering is intended to help mid-sized life sciences organizations drive faster cycle times, higher data quality, and more capacity for innovation. This is crucial as the industry faces increasing complexity in navigating global regulatory landscapes.

Deloitte's FastForward™ for Life Sciences is part of the firm's broader strategy to support the digital transformation of mid-sized organizations in the life sciences sector. By providing a pre-configured, compliant, and ready-to-use solution, Deloitte aims to help these organizations accelerate their path to pharma-readiness and improve patient outcomes.

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