De La Calle Launches Spiced Pineapple Tepache for Día de los Muertos
News related to:De La Calle · 2 min read
De La Calle, a brand rooted in Mexican heritage, has launched a limited-edition Spiced Pineapple Tepache can for Día de los Muertos. The release marks the brand’s seasonal expansion, bringing a traditional fermented pineapple drink to more than 8,000 retail locations nationwide, including Whole Foods Market.
Alex Matthews, co-founder of De La Calle, stated, "Día de los Muertos is about remembrance, celebration, and community, and that's exactly what we wanted this can to hold."
The Spiced Pineapple Tepache LTO (Limited-Time Offering) is crafted with the brand’s signature fermentation process and a Spiced Pineapple profile. It is designed to be shared at the ofrenda, community block parties, and other gatherings, serving as a tribute to the brand’s roots and the festive spirit of the holiday.
"Día de los Muertos is a significant cultural event, and we are excited to contribute to the celebration with our unique product," said Matthews. "Our Spiced Pineapple Tepache is a traditional expression of tepache, made to be enjoyed and shared during this special time of the year."
The launch extends beyond the product, with De La Calle planning community and cultural programming throughout the season. This initiative aims to bring the spirit of Día de los Muertos to life for fans nationwide, celebrating the traditions and values associated with the holiday.
Founded in 2018, De La Calle is committed to honoring tradition while building a modern, culture-forward beverage brand. The Spiced Pineapple Tepache LTO is just one part of the brand’s ongoing efforts to connect with consumers and preserve Mexican heritage through its products.
"We are thrilled to bring our Spiced Pineapple Tepache to the market for Día de los Muertos," continued Matthews. "This product not only offers a taste of tradition but also allows us to engage with our community and share in the celebration of this important holiday."
As consumers look to explore unique flavors and support local traditions, De La Calle’s Spiced Pineapple Tepache is poised to become a staple for Día de los Muertos celebrations. The limited-edition can is available at retail locations nationwide, offering a traditional and flavorful way to honor the holiday.