CSTS Hospitality Appointed as Exclusive Sales Agent for UEFA EURO 2028 Hospitality

BEYOND Hospitality, the official hospitality provider for UEFA EURO 2028, has appointed CSTS Hospitality as its exclusive sales agent for Mainland China, Hong Kong, Macao, Singapore, South Korea, and Taiwan. This move aims to ensure that football fans and corporate clients in these regions have a dedicated local point of contact for accessing the official hospitality packages.

UEFA EURO 2028 is scheduled to run from June 9 to July 9, 2028, featuring 24 national teams competing in 51 matches across nine venues in England, Scotland, Wales, and the Republic of Ireland. The event will offer a range of hospitality experiences, including the casual and social Supporters Club and Club experiences, the stylish and sophisticated Prestige and Platinum lounges, and the exclusive Skybox product.

CSTS Hospitality will act as the local market expert and direct sales contact, providing expert guidance and ensuring that customers have access to the official hospitality programme. The packages will be available through their website at https://euro2028.beyond-hospitality.com, and customers can also contact CSTS Hospitality directly for product information, availability, and booking guidance.

Jaime Byrom, Executive Chairman at BEYOND Hospitality Group, expressed his delight at CSTS Hospitality's appointment, stating, "Their proven expertise, strong customer relationships, and deep understanding of applicable markets make them an ideal partner to promote the Official Hospitality programme for UEFA EURO 2028."

Byrom added, "As demand for the event builds, CSTS Hospitality will play a critical role in helping customers access exceptional hospitality experiences that bring them closer to the action."

Larry Zheng, CEO of CSTS Hospitality, emphasized the company's commitment to bringing premium UEFA EURO 2028 experiences to customers across the continent. "UEFA EURO 2028 is set to become one of the most sought-after sporting events of the decade," Zheng said. "As exclusive Sales Agent in Mainland China, Hong Kong, Macao, Singapore, South Korea, and Taiwan, CSTS Hospitality will leverage its unrivalled hospitality expertise, deep local relationships, and international sales network to bring the tournament's premium experiences to customers."

Official Hospitality packages start from £900 per person (excluding VAT) and will offer a guaranteed match ticket and elevated experiences for all football fans, corporate, and premium hosts alike.