Boats Group Appoints Content Expert for Growth

MIAMI, Sept. 28, 2026 /CourierPR/ -- Boats Group, the technology leader powering the world's premier online boating marketplaces, has appointed Jack Haines to further scale its original editorial, video, and social channels across YachtWorld and Boat Trader. Bringing 15 years of hands-on sea trial experience and deep editorial leadership, Haines will play a pivotal role in expanding Boats Group's independent media presence.

Haines, who previously served as Reviews Director at YachtBuyer and Deputy Editor at Motor Boat & Yachting, will join an established content team that has built a highly engaged audience across video, editorial, and social channels. His appointment reflects Boats Group's ongoing investment in expanding its dedicated video and social media programming to deliver unrivaled clarity for consumers at every stage of the buying journey.

In addition to serving consumers, Haines' expertise will strengthen Boats Group's collaboration with boat builders and manufacturers. Through immersive digital formats, video features, and social storytelling, Haines will help brands introduce new models and share the engineering stories behind their vessels directly with buyers actively researching.

Haines' appointment is a testament to Boats Group's commitment to providing boat buyers with the most comprehensive and reliable information available. His experience as a respected marine journalist and boat testing authority will enable Boats Group to continue to offer consumers the highest quality content, while also enhancing the relationship between boat buyers and manufacturers.

With Haines on board, Boats Group is poised to continue its growth and engagement, further cementing its position as the leading online marketplace for buying and selling boats. The company's continued investment in its content and social media channels will ensure that Boats Group remains the go-to source for information and insights for boat buyers and manufacturers alike.