Bluemercury Names Stacie Borteck Dattner as Vice President/General Merchandise Manager

NEW YORK, Oct. 8, 2026 /CourierPR/ -- Bluemercury, a leading luxury beauty retailer and a Macy's, Inc. nameplate, has appointed Stacie Borteck Dattner as Vice President/General Merchandise Manager, Merchandising, effective October 12. Dattner will report directly to Alexandre Choueiri, the company’s Chief Executive Officer.

Borteck Dattner brings a wealth of experience in luxury retail, having spent nearly two decades at Bloomingdale's. At Bloomingdale's, she held a range of senior merchandising and leadership roles, including seven years leading its beauty and fragrance division. Most recently, she served as Senior Principal, Strategic Capital Planning and Brand Integration, where she worked closely with senior leadership, merchants, and luxury brand partners on capital strategy, major store projects, and brand integration initiatives.

Dattner's appointment comes as Bluemercury continues to strengthen its luxury positioning and evolve how clients discover and experience beauty across stores and digital channels. Throughout her career, she has championed a consumer-led approach to merchandising that brings together curation, innovation, and experience. At Bloomingdale's, her work included the elevation of the luxury fragrance assortment, including the flagship fragrance hall reinvention, as well as launching a discovery-driven beauty concept created to introduce consumers to emerging brands and new ways to shop beauty.

Borteck Dattner is also an active Executive Board Member of The Father's Day/Mother's Day Council and a member of Cosmetic Executive Women (CEW) since 2005. Her experience has spanned developing distinctive retail concepts, curating assortments, and creating experiences that respond to the evolving needs and preferences of modern luxury consumers.

Founded in 1999, Bluemercury is a leading luxury beauty retailer offering a thoughtfully selected assortment of premium beauty products across varied categories. The company is the trusted and elevated beauty destination in your neighborhood, building lasting relationships through exceptional service and curated discovery. Its pioneering client-first model delivers personalized, expert-led beauty experiences to every client.

As Borteck Dattner joins the team, she will lead Bluemercury's merchandising strategy, proprietary brands, and vendor marketing, guiding the retailer's assortment and strengthening its distinctive point of view on luxury beauty. She will oversee how Bluemercury identifies, curates, and brings to market the brands, products, and innovations that resonate with its clients, while creating new opportunities for discovery across the Bluemercury experience.