AsoHot Launches Free ASO Keyword Tool for App Developers
News related to:AsoHot · 2 min read
AsoHot, a Hong Kong-based mobile app marketing company founded in 2017, has launched a free ASO (App Store Optimization) keyword tool to assist app developers, marketers, and publishers in optimizing their app’s visibility in the App Store and Google Play. The tool is designed to provide a comprehensive view of an app’s performance in search, allowing users to see the keywords for which their app ranks, the ranking of those keywords, and the value and search-heat index of each keyword.
According to AsoHot, the free ASO keyword tool covers over 2 million apps in 250 countries and regions, making it a valuable resource for teams working in different markets. The tool offers a Value Score to help users judge the potential value of a keyword and a Vol index to provide a search-heat index that shows how much interest a keyword attracts. Additionally, it displays the wider set of results linked to a keyword, giving teams a fuller picture before they choose the keywords to target.
Darren Wang, the founder of AsoHot, explained that the tool is designed to be user-friendly and accessible.
AsoHot combines app store optimization with app marketing services, app installs, and keyword installs. The company aims to help app developers increase visibility in the App Store and Google Play, reach the right users, and grow downloads in a structured way. The tool is part of AsoHot’s broader suite of services, which include marketing strategies and campaigns designed to boost app downloads and engagement.
The launch of the free ASO keyword tool comes at a time when the global market for ASO is expected to grow significantly.
In the realm of antisense oligonucleotide (ASO) therapeutics, the market is also poised for substantial growth. Navistra Analytics released a report stating that the ASO therapeutics market, valued at USD 2,355.4 million in 2024, is expected to register a robust revenue CAGR of 16.2%. This growth is driven by the increasing incidence of genetic and rare diseases, such as cystic fibrosis, which affects approximately 40,000 individuals in the United States.
AsoHot’s free ASO keyword tool is a testament to the company’s commitment to supporting app developers and marketers in their efforts to optimize their apps. By providing a comprehensive and user-friendly tool, AsoHot aims to empower developers to make informed decisions and improve their app’s visibility in the competitive app market.