Allied Telesis Showcases Network Solutions at NRF Europe 2026
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PARIS, Sept. 15, 2026 /CourierPR/ -- Allied Telesis, a global leader in secure networking solutions, will showcase its Unified Management Platform at NRF Europe 2026, an event that brings together retailers and technology leaders. The company aims to demonstrate how reliable network infrastructure can help retailers build smarter, more connected, and future-ready stores.
The role of the store network is evolving rapidly, with connected devices, cloud applications, artificial intelligence, and digital services becoming integral to the modern retail environment. Allied Telesis notes that network infrastructure failures are a significant cause of point-of-sale system downtime, with network issues costing retailers around $4,700 per minute on average. On Black Friday, this cost can escalate to $9,000 per minute.
Antonella Santoro, Vice President of Marketing at Allied Telesis, stated, "Retailers are under increasing pressure to deliver seamless digital experiences while keeping their operations efficient, secure, and resilient. The network is fundamental to achieving this. At NRF Europe, we look forward to showing how the right networking infrastructure can give retailers the reliability and flexibility they need today, while enabling a foundation for the technologies of tomorrow."
At Booth G-067, Allied Telesis will demonstrate how its Unified Management Platform provides the visibility, automation, and AI-driven insights needed to operate secure and resilient digital environments. The platform seamlessly integrates wired and wireless infrastructure, offering retailers a comprehensive solution for managing their network needs.
According to Allied Telesis, the network infrastructure is becoming a strategic component of the retail environment. Retailers must prepare for the increasing reliance on AI and connected technologies. By leveraging Allied Telesis' solutions, retailers can ensure their operations are secure and resilient, supporting the seamless delivery of digital experiences to customers.
Visitors to NRF Europe 2026 can explore how intelligent networking can support connected retail environments, simplify operations, and provide a reliable foundation for future innovation. Allied Telesis will be on hand to discuss how its solutions can help retailers meet the challenges of the evolving retail landscape.